Integrated Search - SEO and PPC tactics owning the journey in the SERPs

Your customer’s journey will likely span many searches on many devices. Is your search message consistently delivering sales?

Think about how you search for things...

Now think about how your customer will search when looking for the products or services you sell. 
You can influence their decision at every stage in this journey with the right targeting and tactics.

Your Customer's search journey

sales funnel

The route to success is rarely straight

Search is the glue that stitches the user journey together. It can influence, and be influenced by, your customer’s behaviours across all channels and at all stages of the purchase funnel. The message is altered based on previous actions / inactions.

diagram journey

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Same journey,
different route.

Modelling the complete journey for every customer is almost impossible. What we can do is tailor the content the user is served based on their previous interactions.
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Case Study
Converting research visits to paying clients in a competitive and emotive legal sector.
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"I have worked with the team at Marketing Signals for a number of years now. They continuously improve the campaigns and this is clear to see in the caseloads we are now managing. One of the best decisions I made was moving the Google marketing to them. Thank you! "
Matthew Miller
Matthew Miller, Managing Partner
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01

Organic Search (SEO)

Increase the authority and visibility of your website via search engine optimisation.

02

Pay Per Click (PPC)

Maximise the return from your advertising spend on paid search campaigns.

03

Integrated Search (SEM)

Integrate both tactics to own the SERPs through the whole customer journey.

Why choose Marketing Signals for your next integrated search campaign?

There are many search focused agencies out there. 

Not all are made equal though. Is your current partner…

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