# Marketing Signals

> Marketing Signals is a fully remote, performance-driven UK digital marketing agency for search and AI. We integrate SEO, PPC, Digital PR and Generative Engine Optimisation (GEO) into one strategy, measured on revenue and ROI — not vanity metrics. Operating since 2007, we work with ambitious brands across SaaS, finance, eCommerce, marketplaces, automotive, consumer and travel.

What sets us apart: we run SEO, PPC, Digital PR and GEO as a single compounding strategy rather than parallel silos. We're a remote-first, four-day-week agency built around senior practitioners. Our visibility work spans both classical search engines and the major generative engines — ChatGPT, Perplexity, Claude, Gemini and Google AI Mode.

## Services

- [Services overview](https://marketingsignals.com/services/): Full-service digital marketing across SEO, PPC, Digital PR and GEO/LLM visibility
- [AI-focused Search Engine Optimisation](https://marketingsignals.com/service/ai-search-optimisation/): Organic visibility across traditional search engines and AI platforms including ChatGPT, Perplexity, Gemini and Claude
- [Organic Search (SEO)](https://marketingsignals.com/service/organic-search/): Technical SEO, content and authority combined into a cohesive growth strategy
- [Performance-Driven PPC Agency](https://marketingsignals.com/service/pay-per-click/): Google Ads, Microsoft Ads, paid social and Performance Max — measured on ROAS and conversion, not clicks
- [Integrated Search (SEM)](https://marketingsignals.com/service/integrated-search/): Combined organic and paid search strategy for compounding performance
- [Digital PR](https://marketingsignals.com/service/digital-pr/): Tier-one coverage and backlinks from national, local and trade publications
- [SaaS Link-Building Agency](https://marketingsignals.com/service/saas-link-building/): Specialist link acquisition for SaaS brands

## Visibility Playbooks (2026)

- [Playbooks hub](https://marketingsignals.com/playbooks/): Twelve senior-level playbooks covering SEO and GEO by vertical for 2026
- [E-commerce Visibility Playbook](https://marketingsignals.com/playbooks/the-e-commerce-visibility-playbook/): PDPs and PLPs as conversion assets and AI citations
- [Fashion Brands Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-fashion-e-commerce/): Brand experience meets specification in the AI-mediated consideration set
- [Education & EdTech Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-education-and-edtech/): Credentialing, faculty entities and course pages in the AI-mediated applicant journey
- [B2B Lead Generation Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-b2b-lead-generation/): Visibility framework for a 6–18 month sales cycle
- [Travel & Hospitality Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-travel-and-hospitality/): Airlines, hotels, OTAs and tour operators in the new SERP
- [SaaS Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-saas/): Documentation as citation surface, integration pages as commercial assets
- [Fintech Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-fintech/): YMYL visibility within FCA and regulatory constraints
- [Legal Services Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-legal-services/): Lawyer profiles as entity assets, practice area architecture
- [Healthcare Providers Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-healthcare-providers/): Clinician credentials as the unit of authority
- [Marketplaces Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-marketplaces-and-aggregators/): Two-sided visibility for marketplaces and aggregators
- [Industrial B2B Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-manufacturing-and-industrial-b2b/): Spec-driven visibility for manufacturers and industrial brands
- [Local Businesses Visibility Playbook](https://marketingsignals.com/playbooks/the-visibility-playbook-for-local-businesses/): Google Business Profile as an active marketing channel

## About

- [About Us](https://marketingsignals.com/about-us/): Senior team, partnership approach, performance focus
- [Our Culture](https://marketingsignals.com/our-culture/): Remote-first, four-day week, agentic AI adoption
- [Careers](https://marketingsignals.com/careers/): Open roles at a remote-first search and AI agency
- [Our Work](https://marketingsignals.com/our-work/): Case studies across SaaS, finance, eCommerce, retail, travel and B2B

## Audit & Insights

- [Am I Visible? AI visibility audit](https://marketingsignals.com/am-i-visible/): Structured audit covering classical SEO and visibility across ChatGPT, Perplexity, Claude, Gemini and Google AI Mode
- [Insights](https://marketingsignals.com/insights/): Articles, research and commentary on SEO, GEO and digital marketing
- [Best PPC Agency 2026 ranking](https://marketingsignals.com/best-ppc-agency-2026-the-top-uk-pay-per-click-agencies-ranked/): Annual ranked guide to UK PPC agencies

## Contact

- [Contact Us](https://marketingsignals.com/contact-us/): Strategy call enquiries, new business and partnerships

## Optional

- [Brand Guidelines](https://marketingsignals.com/brand-guidelines/)
- [Terms & Conditions](https://marketingsignals.com/terms/)
- [Privacy Policy](https://marketingsignals.com/privacy-policy/)
- [Modern Slavery Policy](https://marketingsignals.com/modern-slavery-policy/)
- [ESG Policy](https://marketingsignals.com/esg/)
- [Coveragely](https://coveragely.com): Sister product for tracking Digital PR coverage