E-commerce SEO Agency Measured On Revenue
Every sale that comes through organic search is a sale you did not pay a click or a marketplace fee for. We grow e-commerce brands’ non-branded organic revenue by fixing the category and product pages that carry it, and we report on revenue and margin, not rankings.

We’ve Helped Dozens Of Great Brands Grow Their Digital Presence Via Search Marketing
- Tree Center
- Ultimate performance
- Ray-Ban
- Better Bathrooms
- Marriott
- Missguided
- GXO
Paid media costs keep rising. Organic revenue keeps compounding.
Most online retailers depend on Google Ads, Shopping and marketplaces for growth, and pay more for it every year. Organic search is the channel where the cost of each sale falls as performance improves.
We focus on the pages that make money: categories that rank for the searches new customers make, product pages that convert, and the technical foundations that let a large catalogue be crawled and indexed properly.
More Revenue. Less Dependence On Paid Media.
Built Around Search. Measured on Revenue

Categories First, Because That Is Where Revenue Is
Category pages rank for the high-volume, non-branded searches that bring in new customers. We fix their crawlability, content and internal linking, then build authority to them with Digital PR, before moving on to products and content.
- Non-branded organic revenue as the main measure
- Category pages built to rank and convert
- Product pages at scale, from templates to feeds
- Faceted navigation and crawl issues fixed
- Seasonal peaks planned months ahead
- Visibility in AI shopping answers and Google Shopping

E-commerce SEO Built Around Your Margin
E-commerce SEO Results We’re Proud Of
What E-commerce SEO Delivers For The Business
The aim is a larger share of revenue from a channel you do not pay per click for, growing year on year.
More Non-Branded Revenue
New customers finding you through the products and categories they search for, not just your brand name.
Better Blended Margin
Organic sales carry no click cost or marketplace fee, which improves the margin across every channel.
Less Reliance On Paid Media
A growing organic channel gives you room to cut paid spend where it is least efficient.
Peaks That Pay Off
Seasonal pages ready and ranking before demand arrives, not after.
Found In AI Shopping Answers
Products and categories cited when shoppers ask ChatGPT or Google’s AI features what to buy.
Revenue You Can See
Organic revenue by category and page type, reported monthly alongside the work that moved it.

Don’t just take
our word for it

“Marketing Signals is our kind of agency: they do what they say they are going to do. The team is responsive and has the ability to pivot onto different priorities throughout the yearly trading cycle. We are well on target to meet our own sales target on the back of their work every single time!”

“I've worked with Marketing Signals on a few projects and always had great customer service, fast delivery and reliable quality. Definitely somebody who should be on your potential agency list for any future activity.”


“We have been working with Marketing Signals since 2015, after our previous agency had messed up. They helped reduce our average CPC and increase conversions, as well as helping us launch a separate site just for Drug Driving leads. We've never looked back and have referred them to many of our other business contacts.”

“As a long-term client of Marketing Signals, I can confidently say their expertise in SEO and PPC is second to none. They deliver consistently good results from SEO and PPC and maintain excellent communication with us.”

“Gareth and the team immediately understood what we were looking for and the type of audience we wanted to attract. Through site changes, content improvements and lots of great PR pieces, we were able to significantly increase the number of leads we got from the organic channel.”


“An excellent agency to work with and a perfect choice if you're looking to scale quickly.”
The Answers to Your Questions
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