Jade Denby

Jade Denby

Head of Digital PR at Marketing Signals

7 min read
Digital PR strategy for AI search: getting cited by ChatGPT
How we find the publications AI assistants cite for your category, earn coverage in them and make sure every story describes your brand in one quotable line.
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- 7 min read
  How we build data-led digital PR campaigns that earn coverage
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  7 min read
  How we build data-led digital PR campaigns that earn coverage
  The method behind our data-led digital PR campaigns, from sourcing original data and testing angles to regional cuts and tracking every link back to the page it supports.
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- 10 min read
  How to Master Digital PR in the US
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  10 min read
  How to Master Digital PR in the US
  UK Digital PR teams are used to quick results – you send a pitch on a Tuesday, and it can be live on a handful of national, trade or regional sites by Thursday afternoon, depending on the subject. It can be even quicker if it’s in reaction to a trending news topic, such as a heatwave, the Autumn Budget or spider season.
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19 min read
What is Digital PR? Strategy, Benefits & Launching a Campaign
Traditional PR lives in newspapers, magazines, and TV interviews. The problem? That’s not where audiences are now spending the majority of their time.
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